Ad Description: Hasbro wanted to create an interactive ad unit that would highlight the different activities that the new line of Furby were capable of. The idea was to create multiple mini-games, each highlighting a different activity. The four mini-games we created to highlight activities were a search-and-find, music-rhythm game, and meditation period. Upon completion, the user was shown the pre-roll video ad.
My responsibilities: I helped conceptualize the overall ad unit and brainstormed the different games. Once the design was created, I developed the unit and its minigames in Celtra using JavaScript.
